These Easy Hacks Will Make Your Ad Engagement Surge

Why are your ads not getting the engagement they deserve? We’ve got some simple fixes that can get your campaign back on track and looking awesome.

A Guide to Digital Advertising in 2019: Responsible Branding, Relatable Campaigns

Digital advertising is more exciting than ever, but is also changing fast. This guide will explain how that is shifting the outlook for your campaigns.

6 of the Worst Examples of Ad Fraud in History

These 6 examples of ad fraud show why every brand should be alert to the problems it causes, and why everyone needs to take it seriously when advertising.

4 Creative-Focused Changes Coming to Google Ads in 2019

4 Creative-Focused Changes Coming to Google Ads in 2019

Couldn't make it to Google Marketing Live 2019 in San Francisco? Yeah, well that makes two of us. Have no fear though, because yours truly was tuned in to the opening keynote last night (it kicked off around 7pm local time here in Tallinn).  Google Marketing Live 2018...

NEXD Advertiser Success Story: Telmore

NEXD Advertiser Success Story: Telmore

Background Telmore, a well-known Danish telco operator, recently embarked on a new brand journey. Having a stronger presence on mobile platforms to drive online traffic and build the new brand is a vital part of their new marketing strategy. “We know mobile is...

Getting Started With A/B Testing Display Ads

Getting Started With A/B Testing Display Ads

A/B testing in digital marketing is by no means a new thing. Almost every discipline within digital marketing can benefit from A/B testing; email, landing pages, banner ads. Anything, where your team’s performance metric is easily measurable, can very quickly benefit...